One of the top reasons for enterprises to move their infrastructure and applications to the cloud is reducing capital expenditure. The Pay-as-you-use model is attractive as it allows companies to deploy resources when needed and stop them when not in use. Simple, isn’t it? However, the reality is quite different. Companies end up losing millions of dollars every year due to mismanaged cloud resources. Although 40% of IT decision-makers state saving IT costs was one of their main motivations to move to the cloud, most of them find that rising costs is still a major pain point for them, even after the move.

Enterprise spending on public cloud has been growing quickly and significantly. According to recent surveys, companies plan to spend 24% more on public cloud in 2019 as compared to 2018. Cloud cost management and cloud governance have emerged as the top challenges for enterprise customers. One of the key challenges cited by enterprises is understanding the cost implications of licensed software running in the cloud. Optimizing existing cloud usage for cost savings is the top priority for IT teams in 2019.

Challenge of Managing Cloud Costs

It is ironical that while one of the main benefits of moving to cloud is cost savings, it has the ability to quickly spiral out of control and become one of the main challenges that may impact your organization. Like any IT service, public cloud can involve unexpected charges. It can be noted that most of the cloud teams are not doing all they can do to optimize their cloud expenditure. Only a limited number of companies have implemented automated systems to manage the cloud costs.

Cost unpredictability has become one of the main pain points for cloud management. A contributing factor to this is the difficulty organizations have in tracking and forecasting cloud usage. A report found that unpredictable budget costs was one of the biggest cloud management pain points for 37% of respondents, while 30% had difficulty with lack of transparency and visibility.

The flexibility to scale up and down on demand has become a double-edged sword. On one hand, it is beneficial as companies can engage infrastructure only when required and save cost when not in use. On the other hand, if the demand is not properly estimated, it can result in over-estimation and underutilization of resources.

Ways to Manage Cloud Costs

Cloud cost management is not a fix-and-forget process. It is a meticulous and continuous activity that needs to be undertaken from the beginning. Here are a few ways you can immediately start saving money on your cloud infrastructure costs.

Identify Wastage

The first step to reducing cloud cost is to uncover inefficient use of cloud resources. You will need to address key areas that account for the majority of wasted cloud spend and budget overruns. If you find resources which are under-utilized, quickly find ways to either use them or de-implement them.

Right-size your instances

Have a clear understanding about the resource utilization and performance requirements before you finalize the sizing for your instances. Oversized instances are one of the main culprits for overspending on cloud resources. Around 40% of instances are sized larger than necessary and could easily be scaled down without impacting application performance.

Set up clear budgeting and governance policies

Once your requirements are set, ensure that you have clear policies regarding budget and governance. Set budget caps aligned with your growth projections at organizational unit and account levels which will prevent internal IT teams from overspending. It is also advisable to have guidelines in place so that any usage goes through a proper approval process to avoid unnecessary spending.  

Provide visibility

Teams should have a clear visibility into what they are spending. Identify which resources are being used and who owns it. Tagging resources with user ownership will allow the teams to track usage effectively and shut down unutilized cloud resources.

Clear unused storage

Evaluate what you are storing on the cloud. As Virtual Machines are shut down, the attached storage can sometimes be left running, which contributes to unnecessary spending. It is better to delete unused storage. Furthermore, shutting down instances during nights and weekends can also help save about 70% of runtime costs. Define which environments need 24×7 availability, and set schedules for the rest.

Select Cloud Region wisely

Review the regions in which your services are running. Cloud providers offer regions to help customers store resources closer to where they need to be. The cost of services per region can vary by as much as 60%. Ensure that the need of running services in a given region balances the costs involved.


Exceeding the set budgets for cloud is a common yet avoidable problem for most organizations. However, managing such cost optimisation chores on your own might take up too much time and resources. Using a Cloud Management Platform or working with a cloud service provider who can manage cloud spending for you would be the ideal solution.  

At Cloud Kinetics, we believe that the right digital strategy can help companies increase their competitive advantage and enhance customer experience. That is where we have built our core expertise. As a certified MSP, we tirelessly work towards accelerating our clients’ business transformation journeys by using cutting-edge platform-driven services. We do this in an agile, responsive and scalable manner, ensuring a significant positive impact on business with minimal disruption. Feel free to Contact our Cloud Experts for a non-obligatory discussion. Write to us at